The Crilly was born from a love of old sounds. It's the kind of gear that’s seen a few stages, a few living rooms, but still has music left to give. We grew up learning that great music doesn’t come from shiny price tags. It comes from within.

Along the way, we were lucky to be guided by generous mentors, supported by encouraging friends, and inspired by legends who shared their time, their gear, and their wisdom.

This shop is more than a business. It’s a thank-you letter to every person who helped us hear something more in the noise. We believe that instruments carry energy from the people who played them, and every time we match a guitar or pedal with someone new, we’re continuing a story that started long before us.

The Crilly is for the communities that keep music alive and the people who show up, year after year, just to play. Giving back isn’t an afterthought—it’s the foundation. We owe everything to those who came before, and we’re here to make sure the music keeps going long after us.

While our roots will always keep us grounded, we’re dreaming big. What began as a humble mission to make music more accessible is starting to evolve into something larger, more ambitious, and more connected than ever before. The next chapter? Opening our very first physical store — a home base where our community can engage with the brand in a real, tangible way. It will be a hub for creativity, collaboration, and conversation. Workshops, live sessions, listening stations, and impromptu jams — we’re building a space where music is not just sold, but celebrated.

This is just the beginning. What started as a small idea — to make music more accessible, to give instruments and records a second life, to champion the underdog in a world of overpriced gear and mass production — is now becoming a movement. And we’re just getting started.